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Quick Wins Matter

Written by: Will Watrous

There is a lot of research that shows how bad multi-tasking is. It seems to be scientifically proven that when we keep changing our focus back and...

Give someone a shot and you'll both win.

Written by: StructureM

My son made his first basketball goal during his playoff game last night. It wasn't a feat of incredible athletic ability (he's only 10) or a...

Building a Brand that Matters: Does your Company Matter?

Written by: StructureM

So how do you judge if an organization or business matters and what does mattering actually mean? How do you apply such a relative concept as...

How to Get Your Marketing Plan Beach Body Ready

Written by: Bruce Dell

At the start of a new year, everyone’s focus is New Year’s resolutions and goal setting. As long as I can remember my New Year’s resolution has...

The Skill That Will Change Your World

Written by: Will Watrous

On the one side, there are the big ideas: the “why”, the mission, the vision, the values. The dream.

3 Costly Mistakes to Avoid with Special Offers

Written by: Will Watrous

Groupon, LivingSocial, Angie’s List, and even Amazon offer businesses the opportunity to promote a special offer to a huge audience.

How to Respond to Negative Online Reviews

Written by: Bruce Dell

A good reputation is vital to the success of any business, especially a local service-based company. It’s a fact that most customers research...

Making Sense of Google Analytics Reports

Written by: Bruce Dell

Below are some explanations to understand the typical Google Analytics Report metrics. We’ll use the example below to help aid explain each term.

4 Big Payoffs of Process Maps

Written by: Will Watrous

Dave Lavinsky of GrowThink.com got me thinking. He said that in order to "break free" from your business (aka stop owning a job instead of a...